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This is part of a series of AMA management briefings which provide concise reports on current trends for professionals. It considers the question of customer satisfaction and customer loyalty, showing how to maximize profitability.
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Beyond customer satisfaction to customer loyalty. The key to greater profitability, Keki R. Bhote
- Sprache
- Erscheinungsdatum
- 1996
- product-detail.submit-box.info.binding
- (Paperback)
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- Titel
- Beyond customer satisfaction to customer loyalty. The key to greater profitability
- Sprache
- Englisch
- Autor*innen
- Keki R. Bhote
- Erscheinungsdatum
- 1996
- Einband
- Paperback
- Seitenzahl
- 148
- ISBN10
- 0814423620
- ISBN13
- 9780814423622
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management
- Bewertung
- 3,15 von 5 Sternen
- Beschreibung
- This is part of a series of AMA management briefings which provide concise reports on current trends for professionals. It considers the question of customer satisfaction and customer loyalty, showing how to maximize profitability.