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Innovation was once a peripheral issue, but is increasingly seen as a key factor in long-term corporate success. This text looks at the subject in an integrated way as core to many management functions.
Buchkauf
Innovation management : context, strategies, systems and processes, Pervaiz K. Ahmed, Charles D. Shepherd
- Sprache
- Erscheinungsdatum
- 2010
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- Titel
- Innovation management : context, strategies, systems and processes
- Sprache
- Englisch
- Autor*innen
- Pervaiz K. Ahmed, Charles D. Shepherd
- Verlag
- 2010
- ISBN10
- 0273683764
- ISBN13
- 9780273683766
- Kategorie
- Wirtschaft
- Beschreibung
- Innovation was once a peripheral issue, but is increasingly seen as a key factor in long-term corporate success. This text looks at the subject in an integrated way as core to many management functions.