Popular Music as Promotion - Music and Branding in the Digital Age

Autor*innen

• Leslie Meier

Parameter

• Hobby
• Kunst & Kultur
• Musik
• Musikalische Thematik
• Sachbücher

Mehr zum Buch

'Business-as-usual' has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the major music labels, this book provides a critique of the ways these companies have successfully adapted to digital challenges and what is at stake for music makers and for culture.

• Sprache: Englisch
• Erscheinungsdatum: 2016
• Einband: Paperback