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Offers various strategies and tactics for the entire major account sales cycle. This book helps you tailor your selling strategy to match each step in the client's decision-making process. It also helps enable you to handle negotiations, concessions on price, and term agreements skillfully and effectively.
Buchkauf
Major Account Sales Strategy, Neil Rackham
- Sprache
- Erscheinungsdatum
- 1989
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- (Hardcover),
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- Preis
- 5,19 €inkl. MwSt.
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- Titel
- Major Account Sales Strategy
- Sprache
- Englisch
- Autor*innen
- Neil Rackham
- Erscheinungsdatum
- 1989
- Einband
- Hardcover
- ISBN10
- 0070511144
- ISBN13
- 9780070511149
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Marketing & Vertrieb
- Bewertung
- 4,2 von 5 Sternen
- Beschreibung
- Offers various strategies and tactics for the entire major account sales cycle. This book helps you tailor your selling strategy to match each step in the client's decision-making process. It also helps enable you to handle negotiations, concessions on price, and term agreements skillfully and effectively.