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A guide to satisfying current customers while attracting new ones outlines effective marketing strategies that include pinpointing a company's position, defining and managing a brand, and harnessing changes. 75,000 first printing.
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What clients love : a field guide to growing your business, Harry Beckwith
- Sprache
- Erscheinungsdatum
- 2003
- product-detail.submit-box.info.binding
- (Hardcover mit Umschlag)
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- Titel
- What clients love : a field guide to growing your business
- Sprache
- Englisch
- Autor*innen
- Harry Beckwith
- Erscheinungsdatum
- 2003
- Einband
- Hardcover mit Umschlag
- ISBN10
- 0446527556
- ISBN13
- 9780446527552
- Kategorie
- Wirtschaft
- Beschreibung
- A guide to satisfying current customers while attracting new ones outlines effective marketing strategies that include pinpointing a company's position, defining and managing a brand, and harnessing changes. 75,000 first printing.