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Marketing expert Martha Barletta presents a business case for why marketing professionals should focus their undivided attention on the largest untapped market in the world - women. She provides a detailed field guide for creating and executing a complete marketing plan that targets women
Buchkauf
Marketing to Women, Martha Barletta
- Sprache
- Erscheinungsdatum
- 2003
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Marketing to Women
- Sprache
- Englisch
- Autor*innen
- Martha Barletta
- Erscheinungsdatum
- 2003
- Einband
- Hardcover
- Seitenzahl
- 288
- ISBN10
- 0793159636
- ISBN13
- 9780793159635
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Marketing & Vertrieb
- Bewertung
- 3,45 von 5 Sternen
- Beschreibung
- Marketing expert Martha Barletta presents a business case for why marketing professionals should focus their undivided attention on the largest untapped market in the world - women. She provides a detailed field guide for creating and executing a complete marketing plan that targets women