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Today's buyers are tougher, more knowledgeable and more willing to play hardball than ever before. This practical, field-tested guide demonstrates that understanding the customer is the key to making the sale. With an introduction by Dr. Ken Blanchard, co-author of The One Minute Manager, this is a unique book on selling for sales professionals and sales managers. Illustrations.
Buchkauf
Getting Into Your Customer's Head, Kevin Davis
- Sprache
- Erscheinungsdatum
- 1996
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Getting Into Your Customer's Head
- Sprache
- Englisch
- Autor*innen
- Kevin Davis
- Verlag
- Crown Business
- Erscheinungsdatum
- 1996
- Einband
- Hardcover
- ISBN10
- 0812926285
- ISBN13
- 9780812926286
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Marketing & Vertrieb
- Bewertung
- 3,95 von 5 Sternen
- Beschreibung
- Today's buyers are tougher, more knowledgeable and more willing to play hardball than ever before. This practical, field-tested guide demonstrates that understanding the customer is the key to making the sale. With an introduction by Dr. Ken Blanchard, co-author of The One Minute Manager, this is a unique book on selling for sales professionals and sales managers. Illustrations.