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This work predicts that traditional sales methods are becoming extinct because products are so similar, and inside managers are doing the job of field reps. It offers two alternative models: zero-basing the sales force or co-managing customer assets.
Buchkauf
Sales shock!, Mack Hanan
- Sprache
- Erscheinungsdatum
- 1996
- product-detail.submit-box.info.binding
- (Hardcover)
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