The 75 Greatest Management Decisions Ever Made

...And 21 of the Worst

Autor*innen

• Stuart Crainer

Parameter

• 239 Seiten
• 9 Lesestunden

• Handel und Verkauf
• Management
• Ökonomie
• Wirtschaft

Mehr zum Buch

Drawn from around the world and throughout the ages, this volume is a thoroughly entertaining collection of management decisions that changed the world. It ranges from the establishment of the hierarchy of the Catholic Church, to Walt Disney's decision to call his mouse Micky instead of Mortimer, to the creation of Amazon.com.

• Sprache: Englisch
• Erscheinungsdatum: 1999
• Einband: Hardcover