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The Corporate Culture Handbook
How to Plan, Implement, and Measure a Successful Culture Change Programme
Autor*innen
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Corporate culture remains an enigma for many a strategic management team, and successful culture change remains but a myth for most organisations. This book dispels much of the mystique surrounding the subject and outlines the business case for corporate culture management.
Buchkauf
The Corporate Culture Handbook, Gabrielle O'donovan
- Sprache
- Erscheinungsdatum
- 2007
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- (Paperback)
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- Titel
- The Corporate Culture Handbook
- Untertitel
- How to Plan, Implement, and Measure a Successful Culture Change Programme
- Sprache
- Englisch
- Autor*innen
- Gabrielle O'donovan
- Verlag
- Liffey Press
- Erscheinungsdatum
- 2007
- Einband
- Paperback
- Seitenzahl
- 376
- ISBN10
- 1905785291
- ISBN13
- 9781905785292
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Marketing & Vertrieb
- Bewertung
- 3,75 von 5 Sternen
- Beschreibung
- Corporate culture remains an enigma for many a strategic management team, and successful culture change remains but a myth for most organisations. This book dispels much of the mystique surrounding the subject and outlines the business case for corporate culture management.