PR!

A Social History of Spin

Autor*innen

• Stuart Ewen

Parameter

• 496 Seiten
• 18 Lesestunden

• Historisches Thema
• Philosophisches Thema
• Politik
• Psychologische Thematik
• Sachbücher

Mehr zum Buch

This history of public relations shows how the art of PR has moulded the public mind and warped the contours of American democracy. The story began during World War I when Ivy Lee sounded the dawn of an era in which public relations would become a paramount feature of society.

• Sprache: Englisch
• Erscheinungsdatum: 1996
• Einband: Hardcover