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Market Research Kit For Dummies , with the accompanying CD, provides readers within any organisation with the hands-on tools they need to identify, obtain, record and analyse data, whether they're developing a business plan, launching a new product or service, or revising their marketing plan.
Buchkauf
Marketing Research Kit For Dummies, Michael R. Hyman, Jeremy J. Sierra
- Sprache
- Erscheinungsdatum
- 2010
- Einband
- (Paperback)
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- Titel
- Marketing Research Kit For Dummies
- Sprache
- Englisch
- Autor*innen
- Michael R. Hyman, Jeremy J. Sierra
- Verlag
- John Wiley And Sons Ltd
- Erscheinungsdatum
- 2010
- Einband
- Paperback
- Seitenzahl
- 392
- ISBN10
- 047052068X
- ISBN13
- 9780470520680
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Ökonomie, Marketing & PR, Forschung
- Beschreibung
- Market Research Kit For Dummies , with the accompanying CD, provides readers within any organisation with the hands-on tools they need to identify, obtain, record and analyse data, whether they're developing a business plan, launching a new product or service, or revising their marketing plan.