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Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.
Buchkauf
Scenario Planning - Revised And Updated, Mats Lindgren, Hans Bandhold
- Sprache
- Erscheinungsdatum
- 2009
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- Preis
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- Titel
- Scenario Planning - Revised And Updated
- Untertitel
- The Link Between Future And Strategy - Edition
- Sprache
- Englisch
- Autor*innen
- Mats Lindgren, Hans Bandhold
- Verlag
- Palgrave Macmillan
- Erscheinungsdatum
- 2009
- Einband
- Hardcover
- Seitenzahl
- 216
- ISBN10
- 0230579191
- ISBN13
- 9780230579194
- Reihe
- Schlagwörter
- Beschreibung
- Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.