Marianne Schulze-Ghattas Bücher

Zahlr. Mitarb. Schwierige Wörter. Ungewöhnliche Wörter. Technische Wörter. Überzeugende Wörter. Treffende Wörter. Zahlr. farb. Abb. u. Tab. 800 S.

Ein umfassendes praktisches Lexikon der Ernährung: Nahrungsmittel, Nährwerte, Zubereitungsformen und richtige Ernährung bei Krankheiten

The book explores the evolving perception of low-income consumers in Brazil, who now represent over half of the population. Since the 1980s, research has shifted from merely addressing their material scarcity to understanding their consumption habits, particularly regarding luxury. Despite existing literature focusing on affluent consumers, this study aims to uncover the unique meanings of luxury for low-income individuals. Utilizing a hermeneutic approach, it seeks to fill the knowledge gap surrounding this demographic's relationship with luxury goods and services.