Amanda Montell ist eine Schriftstellerin und Linguistin, die sich der Erforschung widmet, wie Sprache unsere Beziehungen und gesellschaftlichen Normen formt und widerspiegelt. Ihre Arbeit untersucht kritisch den Feminismus und dekonstruiert, wie gesprochene Sprache Ungleichheiten verstärkt, und bietet den Lesern einen aufschlussreichen Einblick in die alltägliche Kommunikation. Montell setzt ihre Expertise in der Linguistik ein, um verborgene Bedeutungen und Machtdynamiken in unseren Worten aufzudecken. Ihr Schreiben ist scharf, zugänglich und regt zum Nachdenken über die Kraft der Sprache an, die wir verwenden.
Even before its usage to mean a female canine, bitch didn't refer to women at
all-it originated as a gender-neutral word for genitalia. A perfectly
innocuous word devolving into an insult directed at females is the case for
tons more terms, including hussy, which simply meant housewife;
"One of those life-changing reads that makes you see--or, in this case, hear--the whole world differently." --Megan Angelo, author of Followers. "At times chilling, often funny, and always perceptive and cogent, this work is a bracing reminder that the scariest thing about cults is that you don't realize you're in one till it's too late." --Refinery29.com. The New York Times bestselling author delves into the social science of cult influence, examining how various "cultish" groups, from Jonestown and Scientologists to SoulCycle and social media gurus, wield language as a powerful tool. What makes these groups so compelling and terrifying? Many are drawn to the allure of understanding why people join and remain in extreme communities, often questioning if it could happen to them. The author posits that, on some level, it already has. Our culture often offers superficial explanations for cult influence, typically revolving around vague notions of "brainwashing." However, the real answer lies in language. The author argues that the creation of intense ideology, community, and us/them dynamics hinges on how language is used. Through engaging storytelling and original research, the book uncovers the verbal elements that render various communities "cultish," affecting followers of notorious groups and permeating modern start-ups, fitness platforms, and social media. This incisive and darkly humorous exploration of power and belief w
In the modern information age, our brain’s coping mechanisms have been
overloaded, and our irrationality turned up to eleven. Amanda Montell blends
cultural criticism and personal narrative to explore our modern cognitive
biases and the power, disadvantages and highlights of magical overthinking.
Что делает "культы" такими притягательными и одновременно пугающими? В чем секрет их власти над нами? Какие культовые организации безобидны, а какие опасны и могут забрать у вас время, деньги, энергию и даже... жизнь? Можете ли вы оказаться в их сетях? Лингвист Аманда Монтелл исследует, как не попасть в ловушку тех, кто хочет поймать вас в свою сеть из красивых слов, обрядов, маркетинговых многоходовок и других способов промывания мозгов. Книга особенно актуальна сейчас, когда на нас оказывается беспрецедентное воздействие с помощью различных манипулятивных приемов в интернете и соцсетях. "Скрупулезный и революционный анализ того, как с помощью определенных словесных приемов можно убедить кого угодно в чем угодно".