This book offers a glimpse into the culture of paper art and its mysterious creation, by introducing paper art from different aspects- from the invention of paper to various kinds of paper art across the world, the main techniques and tools of paper art creation, and the commonly used types of paper in the field.
This book breaks the boundary between culture, art, and design by means of integrating the historical and cultural knowledge of Chinese characters with graphic designs. It will enable designers to maximize the expression value of Chinese characters in visuals!
Color plays such an important role in visual effect, psychological influence, and brand characteristics that color marching is essential for a brand designer. This book arms readers with the basic knowledge of color matching and more than 100 commercial design cases which have been broken down as practical reference for creation.
This book exemplifies the critical roles that color plays in branding and marketing, and introduces the basics of color theory. Meanwhile, with useful charts of rich color schemes, the book shows the unlimited possibilities in creating effective packaging colors for different product.
The origin of coffee dates back thousands of years.The book is a collection of coffee brands and interior designs of coffee house, showing the power of a good design over brand image. The infographics and artworks in the book will also help readers discover the artistic and cultural essence of coffee.
SKETCH LIKE A PRO explains profound sketching techniques in simple language. Starting from the basic training perspective and ratio, drawing techniques such as lines and presentation techniques, and followed by creative expression and proposal pitching. The book shows a clear dimension on progressive learning.
An incredibly competitive arena where retention is key, e-commerce must concern itself first and foremost with user experience. Combining a cohesive visual identity with ease of use to create a space that consumers respond to. E-Commerce Branding provides an essential guideline from webpage design to brand image in both digital and print media. With page-by-page examples of wireframing for both classic and innovative layouts, theme discussions with international design studios and numerous case studies where both traditional elements such as logos, product photography and packaging, and special effects such as 3D, stop motion, video and audio have effectively been employed to augment user experience.
A complete introduction and history of collage combined with practical 'how- to' guidance makes this the ideal source of information and inspiration for the professional designer, the graphic artist or the enthusiastic hobbyist.
This book presents carefully-selected New Year pictures created from the 1950s to 1990s, and categorizes them into the following chapters: portraits, celebration events, military affairs and national defense, International affairs, folk life, traditional festivals, national unity, and cultural education. The characteristic artistic approaches in these posters will definitely provides readers with a unique reading experience.