Jerri Lynn Ledford schreibt spannende Erzählungen, die den Leser in ihren Bann ziehen. Ihr literarischer Weg begann mit dem Schreiben von Theaterstücken für Kinder und entwickelte sich zu einer produktiven Karriere, die Poesie, Artikel und Bücher umfasst. Ledford hat sich auf Thriller spezialisiert, und ihr Schreibstil ist dafür bekannt, den Leser von Anfang bis Ende zu fesseln.
In "Google AdSense für Dummies" erfahren Sie, wie Sie sich für AdSense registrieren und Ihre Website optimieren, um Einnahmen zu erzielen. Die Autorin erklärt, wie Sie Anzeigen integrieren, Ihren Anzeigenerfolg analysieren und Video sowie RSS nutzen können, um Ihre Einkünfte zu steigern.
Site statistics give you raw numbers, but Web analytics crunch those numbers into meaningful metrics you can actually use. Here's what's new in Google Analytics 2.0, such as cross-segment reporting and drilldown content that enhance analysis. Learn to set up Analytics and choose filters, explore goals and goal-setting, use customizable dashboards and date ranges, and master basic analytics and Web statistics concepts. Examine every aspect of available reports, learn to use those best suited for e-commerce sites, and more. BONUS Each copy of Google Analytics 2.0 includes a $25 Google AdWords gift card compliments of Google. With this $25 gift card, you can attract new customers to your website on Google's dime.
This in-depth Bible delivers the holy grail of online marketing: how to influence search engine results to drive online shoppers to specific Web sites; the process is called search engine optimization (SEO) and it is a hot topic One-stop resource offers readers what they need to plan and implement a successful SEO program, including useful tips on finding the shortest routes to success, strategy suggestions, and sidebars with more information and additional resources Features interviews with executives from top search companies, plus appendices on creating successful listings with Google, MSN, Yahoo!, and others Topics include creating an SEO plan; managing keywords; maximizing pay-per-click strategies; understanding the role of links and linking; robots, spiders, and crawlers; maintaining SEO; analyzing success rates; and much more