Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case studies, chapter summaries and review questions.
Paul Baines Bücher


The House of Forgery in Eighteenth-Century Britain
- 195 Seiten
- 7 Lesestunden
Focusing on the intersection of literary and criminal forgery in the 18th century, this work utilizes a diverse array of sources, including poems, pamphlets, biographies, newspapers, legal records, and manuscripts. It provides a comprehensive analysis of how forgery was both an art form and a criminal act during this period, offering insights into the cultural and legal implications of forgery in historical context.