Exploring the psychology behind spending, this book delves into the emotional and cognitive processes that make transactions feel painful. It examines how various factors, such as social pressures, personal values, and economic behaviors, influence our relationship with money. Through engaging insights and research, the author reveals strategies to alleviate the discomfort associated with financial decisions, ultimately encouraging a healthier mindset towards spending and value.
Shares anecdotal insight into the illogical influences behind poor financial decisions and how to outmaneuver them, covering topics ranging from credit-card debt and household budgeting to holiday spending and real estate sales
Behavior change design creates entrancing—and effective—products and experiences. Whether you've studied psychology or are new to the field, you can incorporate behavior change principles into your designs to help people achieve meaningful goals, learn and grow, and connect with one another. Engaged offers practical tips for design professionals to apply the psychology of engagement to their work.