"Exploring Strategy, 12th Edition" by Whittington et al. is a comprehensive introduction to strategic management, addressing key questions about organizational success, growth, and innovation. This updated edition includes case studies from notable companies and covers contemporary topics like business models and corporate governance, enhancing understanding for future managers.
Duncan Angwin Reihenfolge der Bücher (Chronologisch)
Exploring corporate strategy : text and cases
- 733 Seiten
- 26 Lesestunden
Exploring Corporate Text and Cases [Import from Britian] [paperback] G. Johnson (Author), K. Scholes (Author) EUROPE'S BEST SELLING STRATEGY TEXT!
Pearson Studium - Economic BWL: Strategisches Management
Mit eLearning-Zugang: Eine Einführung - 12., aktualisierte Auflage
- 704 Seiten
- 25 Lesestunden
Exploring Strategy Text & Cases
- 808 Seiten
- 29 Lesestunden
This title includes coverage of key topic areas in this fast-moving discipline such as internationalisation, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels
The Strategy Pathfinder is built around micro-cases of real-life problems faced by companies and executives. These micro-cases help readers to engage with the kinds of situations they will encounter in their working lives while provoking discussions about key theoretical themes. Original presentation and design makes this an essential companion for both the business-school classroom and the executive briefcase. The Strategy Pathfinder brings experienced and potential executives alike an instant guide to the concepts and techniques they need to know.