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A practical and timely handbook for modern-day sales managers explains how to transform key accounts, in both domestic and global markets, into business success, providing step-by-step guidelines for developing strategy, managing a sales force, analyzing key accounts, and more. 12,500 first printing.
Buchkauf
Key Account Management and Planning, Noel Capon
- Sprache
- Erscheinungsdatum
- 2001
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Key Account Management and Planning
- Sprache
- Englisch
- Autor*innen
- Noel Capon
- Verlag
- Free Press
- Erscheinungsdatum
- 2001
- Einband
- Hardcover
- Seitenzahl
- 480
- ISBN10
- 074321188x
- ISBN13
- 9780743211888
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Marketing & Vertrieb
- Bewertung
- 3,25 von 5 Sternen
- Beschreibung
- A practical and timely handbook for modern-day sales managers explains how to transform key accounts, in both domestic and global markets, into business success, providing step-by-step guidelines for developing strategy, managing a sales force, analyzing key accounts, and more. 12,500 first printing.