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- 88 Seiten
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This Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Business
Buchkauf
Scientific Advertising, Claude C. Hopkins
- Sprache
- Erscheinungsdatum
- 2014
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- Preis
- 5,99 €inkl. MwSt.
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- Titel
- Scientific Advertising
- Sprache
- Englisch
- Autor*innen
- Claude C. Hopkins
- Erscheinungsdatum
- 2014
- Einband
- Heftbindung
- Seitenzahl
- 88
- ISBN10
- 1603866361
- ISBN13
- 9781603866361
- Reihe
- Schlagwörter
- Sachbücher, Handel, Wirtschaft & Management, Lebenshilfe, Psychologische Thematik, Wissenschaft, Geschenke für Frauen, Marketing & Vertrieb, Unternehmertum, Schreiben
- Bewertung
- 4 von 5 Sternen
- Beschreibung
- This Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Business