Everything You Need to Know about Marketing

Autor*innen

• Patrick Forsyth

Parameter

• 150 Seiten
• 6 Lesestunden

• Persönlichkeitsentwicklung

Mehr zum Buch

Illustrated with cartoons, this 3rd revised edition provides insights into the fast-moving world of marketing. The author covers subjects such as: The true function of marketing, how to implement a marketing plan, techniques of promotion, advertising and selling, concepts, practices, principles and jargon.

• Sprache: Englisch
• Erscheinungsdatum: 1990