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Strategy synthesis: Resolving strategy paradoxes to create competitive advantage: Text and readings

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  • 490 Seiten
  • 18 Lesestunden

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This is a streamlined version of De Wit and Meyer's successful text, Strategy: process, content, context. It contains a range of key articles with text contextualising the debates around key issues, allowing a wider range of views to be explored within each debate. Each Chapter includes a short case with introductory editorial text

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Strategy synthesis: Resolving strategy paradoxes to create competitive advantage: Text and readings, Bob de Wit, Ron Meyer

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Erscheinungsdatum
2010
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(Hardcover)
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