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Focusing on the intricacies of the fashion industry, this practical guide offers comprehensive insights into developing, launching, and scaling a successful fashion brand. It addresses the real-world challenges and strategies essential for navigating the competitive landscape, making it an invaluable resource for aspiring fashion entrepreneurs.
Buchkauf
Fashion Brand Management, Alison Lowe
- Sprache
- Erscheinungsdatum
- 2023
- product-detail.submit-box.info.binding
- (Hardcover)
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- Titel
- Fashion Brand Management
- Untertitel
- Plan, Scale and Market a Successful Fashion Business
- Sprache
- Englisch
- Autor*innen
- Alison Lowe
- Verlag
- Kogan Page
- Erscheinungsdatum
- 2023
- Einband
- Hardcover
- Seitenzahl
- 320
- ISBN13
- 9781398609020
- Reihe
- Schlagwörter
- Sachbücher, Kunst & Kultur, Hobby
- Bewertung
- 4 von 5 Sternen
- Beschreibung
- Focusing on the intricacies of the fashion industry, this practical guide offers comprehensive insights into developing, launching, and scaling a successful fashion brand. It addresses the real-world challenges and strategies essential for navigating the competitive landscape, making it an invaluable resource for aspiring fashion entrepreneurs.