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A managerial perspective is used throughout the text, meaning that much of the focus is on decision-making and strategies. There is an emphasis on small and large international firms, and detailed examples of experiences faced by these companies
Publikation
Buchkauf
International Business, Duane Kujawa, Robert E. Grosse
- Sprache
- Erscheinungsdatum
- 1992
- Einband
- (Hardcover)
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- Titel
- International Business
- Sprache
- Englisch
- Autor*innen
- Duane Kujawa, Robert E. Grosse
- Erscheinungsdatum
- 1992
- Einband
- Hardcover
- Seitenzahl
- 733
- ISBN10
- 025608114x
- ISBN13
- 9780256081145
- Reihe
- Kategorien
- Schlagwörter
- Handel
- Bewertung
- 3 von 5 Sternen
- Beschreibung
- A managerial perspective is used throughout the text, meaning that much of the focus is on decision-making and strategies. There is an emphasis on small and large international firms, and detailed examples of experiences faced by these companies