Ausverkauft
CRM Unplugged
Releasing CRM's Strategic Value
Autor*innen
Parameter
- 224 Seiten
- 8 Lesestunden
Mehr zum Buch
Building and maintaining a customer-centered enterprise cost-effectively is a hot topic and key business issue. This book provides the definitive work on how to derive return from investment. It shows readers strategies for successful CRM implementation into a company, and how to achieve a good ROI through CRM, and also details best practices.
Buchkauf
CRM Unplugged, Michael Porter, Douglas Turk, Philip Bligh
- Sprache
- Erscheinungsdatum
- 2004
- Einband
- (Hardcover)
Wir benachrichtigen dich per E-Mail.
Keiner hat bisher bewertet.
- Titel
- CRM Unplugged
- Untertitel
- Releasing CRM's Strategic Value
- Sprache
- Englisch
- Autor*innen
- Michael Porter, Douglas Turk, Philip Bligh
- Verlag
- WILEY
- Erscheinungsdatum
- 2004
- Einband
- Hardcover
- Seitenzahl
- 224
- ISBN10
- 0471483044
- ISBN13
- 9780471483045
- Reihe
- Kategorien
- Schlagwörter
- Handel, Technologie
- Beschreibung
- Building and maintaining a customer-centered enterprise cost-effectively is a hot topic and key business issue. This book provides the definitive work on how to derive return from investment. It shows readers strategies for successful CRM implementation into a company, and how to achieve a good ROI through CRM, and also details best practices.