The Halo Effect...and the Eight Other Business Delusions That Deceive Managers

Autor*innen

• Philip M. Rosenzweig

Parameter

• Handel und Verkauf
• Ökonomie
• Psychologie
• Sachliteratur
• Wirtschaft

Mehr zum Buch

Challenges popular misconceptions about business success in today's world, explaining how experts mistakenly assume that money-making companies naturally prioritize strong leadership and clear strategies as well as high profits. 40,000 first printing.

• Sprache: Englisch
• Erscheinungsdatum: 2009
• Einband: Paperback