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Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way

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Joseph A. Michelli

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Offers a look at how Mercedes-Benz transformed itself into a best-in-class, customer-obsessed organization. This book reveals how leaders within the organization drove the transformation of the operational and cultural environments at Mercedes-Benz through their strategic vision.

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Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way, Joseph A. Michelli

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Erscheinungsdatum: 2015
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Titel: Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way
Sprache: Englisch
Autor*innen: Joseph A. Michelli
Verlag: McGraw-Hill Education - Europe
Erscheinungsdatum: 2015
Einband: Hardcover
ISBN10: 007180630X
ISBN13: 9780071806305
Schlagwörter: Sachliteratur, Wirtschaft, Handel und Verkauf, Management
Beschreibung: Offers a look at how Mercedes-Benz transformed itself into a best-in-class, customer-obsessed organization. This book reveals how leaders within the organization drove the transformation of the operational and cultural environments at Mercedes-Benz through their strategic vision.