The McDonaldization of Society

Into the Digital Age

Autor*innen

• George Ritzer

Parameter

• 232 Seiten
• 9 Lesestunden

• Philosophie
• Politikwissenschaft
• Sachliteratur
• Sozialwissenschaften
• Wirtschaft

Mehr zum Buch

Focusing on the concept of rationalization, this influential work explores how fast food restaurants exemplify modern societal trends. It connects sociological theory to everyday experiences in a globalized context, making complex ideas accessible and relevant to students. Ritzer's analysis highlights the pervasive impact of McDonaldization on contemporary life, establishing a critical framework for understanding social dynamics in the modern world.

• Sprache: Englisch
• Erscheinungsdatum: 2021
• Einband: Paperback