Exploring the application of psychology in non-western contexts, this study highlights the challenges posed by a predominantly western framework, particularly in South Africa. It emphasizes the need for local voices and perspectives to inform practice and research, questioning the balance between global and local approaches. The work tackles the concept of de-reifying psychology to find ecological meaning rather than universal truths. It serves as a resource for professionals in psychology aiming for relevance and sensitivity in transformative contexts, enriching training, teaching, and research.
