Tobias Müller-Prothmann Bücher

Social network analysis (SNA) is presented as a valuable framework for understanding and enhancing communication in research and development (R&D) environments. The author explores its theoretical and practical applications, emphasizing its role in innovative knowledge generation. By referencing existing literature, the book outlines the significance of social relationships in organizational contexts. Through three case studies, SNA methods are simplified, demonstrating their practical utility for businesses. Additionally, it offers examples of interventions to enhance organizational knowledge communication.