Die Nachtkerze könnte sich als bedeutendes Gewächs in der Pflanzen- und Medizin-Geschichte erweisen. Sie bietet vielseitige medizinische Eigenschaften und kann gegen zahlreiche Erkrankungen eingesetzt werden. Das Buch erläutert die Wirkungsweise des Nachtkerzenöls und präsentiert Ergebnisse wissenschaftlicher Studien zu verschiedenen Krankheitsbildern.
This concise paperback includes thirty-five cases and activities, each reviewed by a respected practitioner in the field, focusing specifically on consumer behavior concepts and illustrating how they're applied in the real world. The Importance of Customer Centricity; Customer Perception; Customer Learning and Memory; Customer Motivation and Personality; Segmenting, Targeting, and Positioning; Reference Group Influence and Diffusion of Innovation; Customer Attitudes; Marketing Communication and Attitude Change; Customer Decision Making; Qualitative and Interpretive Consumer Research; Cultural and Subcultural Influences Critical Thinking in Consumer Behavior: Cases and Experiential Exercises can be used as a standalone text or as a supplement to a consumer behavior textbook.
This comprehensive guide to alternative and self-help care is directed to those who have MS, and to their families, friends, and helpers. Judy Graham's personal experiences with MS prompted her to explore various natural methods of treatment, leading to dramatic and lasting improvement in her own health. In her book, she has combined this first-hand knowledge with extensive, ongoing research. Offers advice on exercise, posture, yoga, hyperbaric oxygen treatment, incontinence, relationships, sexuality, pregnancy, childbirth, mental attitude, and dealing with fatigue. Includes resource information and full details on evening primrose oil, a dietary supplement shown to be effective for many people with MS.
Judy Graham provides answers for nearly every question a woman with MS might ask before having a baby. With data culled from hundreds of interviews, she addresses such issues as the possibility of relapse, genetic predisposition to MS, pregnancy, postnatal care, and breastfeeding.