Marketing of hedge funds

Autor*innen

• Matthias Bekier

Parameter

• Technik & Maschinenbau

Mehr zum Buch

Hedge funds have recently received significant attention from both media and regulators, getting blamed for everything from causing volatility in the financial system to the collapse of investment banks. This thesis attempts to define hedge funds and make transparent the role they play in the investment system. Particular emphasis is given to understanding the marketing approaches pursued by hedge funds and by showing how well they match the needs of both private and institutional investors.

• Sprache: Englisch
• Erscheinungsdatum: 1996