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MBA-Programs are the flagship product of business schools world-wide. The increasing enrolment as well as the price range of these postgraduate business degree programs reflect this relevance. In a second step, one of the benchmark MBA-programs is analyzed by means of an interview-based case study. Here, the objective is to gain a holistic view from the perspective of participating persons, students and faculty. The ample use of illustrative interview passages is intended to allow a concrete impression of (learning) processes in such a program. In the third part of the book, insights gained in the literature review and case study are joined into a design framework which provides guidance for business school executives and faculty who want to implement a similar program at their institution. Overall, the project-based MBA is presented as a viable alternative suited to solve the problems typically associated with traditional MBA-programs. At the same time, risk factors and implementation challenges to the project-based approach are identified as well, so that the approach is not presented as the one best solution.
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The project-based MBA, Sebastian Schloemer
- Sprache
- Erscheinungsdatum
- 2012
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- Titel
- The project-based MBA
- Sprache
- Englisch
- Autor*innen
- Sebastian Schloemer
- Verlag
- Kovač
- Verlag
- 2012
- ISBN10
- 3830062311
- ISBN13
- 9783830062318
- Kategorie
- Skripten & Universitätslehrbücher
- Beschreibung
- MBA-Programs are the flagship product of business schools world-wide. The increasing enrolment as well as the price range of these postgraduate business degree programs reflect this relevance. In a second step, one of the benchmark MBA-programs is analyzed by means of an interview-based case study. Here, the objective is to gain a holistic view from the perspective of participating persons, students and faculty. The ample use of illustrative interview passages is intended to allow a concrete impression of (learning) processes in such a program. In the third part of the book, insights gained in the literature review and case study are joined into a design framework which provides guidance for business school executives and faculty who want to implement a similar program at their institution. Overall, the project-based MBA is presented as a viable alternative suited to solve the problems typically associated with traditional MBA-programs. At the same time, risk factors and implementation challenges to the project-based approach are identified as well, so that the approach is not presented as the one best solution.