Advertising and Sales Management

Autor*innen

• Sarabjit Singh Shergill

Parameter

• Wirtschaft

Mehr zum Buch

This book begins with introducing students to principles of advertising and sales management. The book is divided into seven chapters. This book has been specifically included to help the readers keep side by side the current trends in advertising and sales management. The very intention of this book is to provide management students with the most current, comprehensive and state of art knowledge of advertisement field with the help of models, tables and figures.

• Sprache: Englisch
• Erscheinungsdatum: 2016
• Einband: Paperback