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Corporate Social Responsibility as an International Strategy

Autor*innen

Christina Keinert

Buchbewertung

4,0(2)Abgeben

Parameter

172 Seiten
7 Lesestunden

Mehr zum Buch

The book delves into Corporate Social Responsibility (CSR) as a vital framework for understanding the obligations of businesses towards their stakeholders and society. It emphasizes that CSR should not be dismissed as mere public relations but rather as a strategic approach that enhances stakeholder management and can serve as a competitive advantage in the marketplace. Through detailed analysis, the work aims to elevate the discourse around CSR, highlighting its significance in modern business practices.