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The book offers an in-depth exploration of corporate entrepreneurship (CE), highlighting its significance as a viable strategy for enhancing organizational performance. It reviews existing literature and introduces a model that showcases CE as a means to drive growth, boost profitability, facilitate strategic renewal, foster innovation, achieve international success, and build competitive advantage within organizations.
Buchkauf
Corporate Entrepreneurship, Donald F. Kuratko
- Sprache
- Erscheinungsdatum
- 2007
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- Titel
- Corporate Entrepreneurship
- Sprache
- Englisch
- Autor*innen
- Donald F. Kuratko
- Verlag
- Now Publishers Inc
- Verlag
- 2007
- Einband
- Paperback
- Seitenzahl
- 68
- ISBN13
- 9781601980229
- Kategorie
- Wirtschaft
- Beschreibung
- The book offers an in-depth exploration of corporate entrepreneurship (CE), highlighting its significance as a viable strategy for enhancing organizational performance. It reviews existing literature and introduces a model that showcases CE as a means to drive growth, boost profitability, facilitate strategic renewal, foster innovation, achieve international success, and build competitive advantage within organizations.