New Venture Creation

Autoren

• Paul Burns

Parameter

• Wirtschaft

Mehr zum Buch

The textbook presents a practical, step-by-step approach to launching a business using the author's New Venture Creation framework. It is organized into three key phases: Research, Business Model Development, and Launch. Each section offers essential knowledge and actionable steps, guiding readers through the entire process of starting and developing a new venture. This systematic methodology ensures that aspiring entrepreneurs have the tools and insights necessary for successful business creation.

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• Sprache: Englisch
• Erscheinungsdatum: 2014
• Einband: Paperback