Organizations in the Face of Crisis

Managing the Brand and Stakeholders

Autor*innen

• Dennis W. Tafoya

Parameter

• 196 Seiten
• 7 Lesestunden

• Wirtschaft

Mehr zum Buch

Focusing on crisis management, this book presents a novel approach to addressing threats faced by organizations, their brands, and stakeholders. It utilizes case studies and diagnostic tools to illustrate the impact of crises and offers valuable insights and strategies for both immediate response and long-term recovery. The emphasis is on understanding the dynamics of crises and effectively managing their repercussions.

• Sprache: Englisch
• Erscheinungsdatum: 2013
• Einband: Paperback