Effective Sustainability Communication for Music Festivals and other Mega-Events

Find out how to Green the Crowd

Autor*innen

• Franziska Hillmer

Parameter

• 144 Seiten
• 6 Lesestunden

• Wirtschaft

Mehr zum Buch

The book explores the evolving significance of music festivals for young adults, highlighting a shift towards uncompromising celebration amidst growing sustainability challenges. It examines the heightened awareness of environmental issues and the increasing interest from companies to integrate sustainability into their communications strategies, reflecting a critical intersection of entertainment and ecological responsibility.

• Sprache: Englisch
• Erscheinungsdatum: 2016
• Einband: Paperback