Quantitative Method-Breviary - SPSS

A problem-oriented reference for market researchers

Autor*innen

• Jens K. Perret

Parameter

• Mathematik
• Wirtschaft

Mehr zum Buch

Targeting both students and practitioners in quantitative market research, this breviary offers a practical overview of widely used statistical methods. It emphasizes their application within the SPSS software package, making it a valuable resource for those engaged in applied statistics and data analysis.

• Sprache: Englisch
• Erscheinungsdatum: 2018
• Einband: Paperback