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Strategy for Sustainable Competitive Advantage

Surviving Declining Demand and China's Global Development

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Seitenzahl
314 Seiten
Lesezeit
11 Stunden

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Amidst a global recession and rising competition from China, Western companies are challenged by stagnant domestic sales. The book outlines innovative counter-response strategies that leverage new knowledge to create cutting-edge products and enhance internal organizational processes. It emphasizes the need for adaptation beyond traditional methods to thrive in a rapidly changing market landscape.

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Strategy for Sustainable Competitive Advantage, Ian Chaston

Sprache
Erscheinungsdatum
2012
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