A Practical Guide to Entrepreneurship

How to Turn an Idea Into a Profitable Business

Autor*innen

• Daniel Rowles

Parameter

• 304 Seiten
• 11 Lesestunden

• Wirtschaft

Mehr zum Buch

Focusing on practical guidance, this book offers a comprehensive exploration of entrepreneurship through well-researched content, case studies, and exercises. It's designed as a textbook for undergraduates, postgraduates, and MBA students, providing a contemporary overview and solid learning experience. Additionally, it serves as a valuable resource for aspiring entrepreneurs, featuring sections on idea generation, academic models, and new developments, along with supplementary online materials for enhanced learning.

• Sprache: Englisch
• Erscheinungsdatum: 2012
• Einband: Paperback