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It's time to change the conversation about corporate sustainability. This book presents the blunt truth behind executives' hesitance to invest in sustainability, social responsibility, and ESG programs. It addresses credibility issues created by sustainability professionals and offers insights from behavioral economics and financial valuation methods to overcome these barriers. Drawing on over thirty-five years of experience advising Fortune 500 companies and government agencies on environmental management and sustainability, the author reveals topics often overlooked in the sustainability discourse. Challenging the prevailing corporate mindset, the book includes research up to the January 2018 World Economic Forum's Global Risk Report. It explores historical attitudes affecting executive decisions today, the credibility issues faced by CSR professionals, and how to effectively communicate the value of sustainability to the C-suite and consumers. Instead of a formulaic approach, the author provides frameworks for meaningful communication, emphasizing economic justification. Key topics include the necessity of "Killing Sustainability," the historical cynicism towards sustainability, the role of supply chains, and the realities of CSR audits. Written in an accessible style, the book offers pragmatic guidance for engaging executives and identifying opportunities. It appeals to sustainability, CSR, and ESG practitioners, as well
Buchkauf
Killing Sustainability, Lawrence M. Heim
- Sprache
- Erscheinungsdatum
- 2018
- Einband
- (Paperback)
Keiner hat bisher bewertet.
- Titel
- Killing Sustainability
- Sprache
- Englisch
- Autor*innen
- Lawrence M. Heim
- Verlag
- Lawrence Heim
- Erscheinungsdatum
- 2018
- Einband
- Paperback
- Seitenzahl
- 174
- ISBN10
- 069299856X
- ISBN13
- 9780692998564
- Reihe
- Schlagwörter
- Ökonomie, Nachhaltigkeit, Umweltökonomie
- Beschreibung
- It's time to change the conversation about corporate sustainability. This book presents the blunt truth behind executives' hesitance to invest in sustainability, social responsibility, and ESG programs. It addresses credibility issues created by sustainability professionals and offers insights from behavioral economics and financial valuation methods to overcome these barriers. Drawing on over thirty-five years of experience advising Fortune 500 companies and government agencies on environmental management and sustainability, the author reveals topics often overlooked in the sustainability discourse. Challenging the prevailing corporate mindset, the book includes research up to the January 2018 World Economic Forum's Global Risk Report. It explores historical attitudes affecting executive decisions today, the credibility issues faced by CSR professionals, and how to effectively communicate the value of sustainability to the C-suite and consumers. Instead of a formulaic approach, the author provides frameworks for meaningful communication, emphasizing economic justification. Key topics include the necessity of "Killing Sustainability," the historical cynicism towards sustainability, the role of supply chains, and the realities of CSR audits. Written in an accessible style, the book offers pragmatic guidance for engaging executives and identifying opportunities. It appeals to sustainability, CSR, and ESG practitioners, as well