This book productively contests the supposedly exclusive feminine aspect of the style moderne (Art Deco). Through a sustained focus on the figure of the dandy, the books claims an essential role and place of the male body and masculinity in the history of Art Deco. -- .
Focusing on the multifaceted culture surrounding Giorgio Armani, this monograph delves into the interplay between his fashion designs and broader themes of translation across various domains. It highlights how Armani's work mediates connections between East and West, fashion and art, and different gender identities, as well as the transformation from two-dimensional images to three-dimensional objects. Through this exploration, the book offers insight into the significant impact of Armani's lifestyle empire on contemporary aesthetics and cultural discourse.