Examining the multifaceted process of global integration, this book delves into the technological, institutional, cultural, and political drivers of globalization. It presents a nuanced understanding of how these elements interact and shape the modern business landscape and society at large. Through this analysis, readers gain insights into the complexities and implications of globalization in various contexts.
Veronica Binda Bücher


Globalization: A Key Idea for Business and Society analyzes today’s process of global integration. Globalization is seen as a complex phenomenon, the drivers of which are of technological, institutional, cultural and, not least, political nature.