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Developing a company's future strategy is an important and complex task and is the core issue in this book. After a short introduction to strategic planning a heuristic process for determining future strategies is presented. This process is divided into seven steps and for each of these steps detailed recommendations for problem-solving are provided and illustrated through many concrete examples.
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Buchkauf
Process-based strategic planning, Rudolf Grünig
- Sprache
- Erscheinungsdatum
- 2011
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- Titel
- Process-based strategic planning
- Sprache
- Englisch
- Autor*innen
- Rudolf Grünig
- Verlag
- Springer
- Verlag
- 2011
- Einband
- Hardcover
- ISBN10
- 3642167144
- ISBN13
- 9783642167140
- Kategorie
- Wirtschaft
- Beschreibung
- Developing a company's future strategy is an important and complex task and is the core issue in this book. After a short introduction to strategic planning a heuristic process for determining future strategies is presented. This process is divided into seven steps and for each of these steps detailed recommendations for problem-solving are provided and illustrated through many concrete examples.