Global Business Today

Autor*innen

• Charles W.L. Hill

Parameter

• Handel und Verkauf
• Lehrbücher
• Ökonomie
• Sachliteratur
• Wirtschaft

Mehr zum Buch

This text provides concise coverage of the key global issues including the cultural context for global business, cross-border trade and investment, the global monetary system and competition in the global environment. The chapters give a general introduction to international business, emphasizing the environmental factors, with less coverage of operations. A variety of real world examples and cases from small, medium and large companies throughout the world are included

• Sprache: Englisch
• Erscheinungsdatum: 2004
• Einband: Paperback