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No B.S. Direct Marketing

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The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for ANY business.  In this updated and revised edition of No B.S. Direct Marketing, Dan builds on and re-affirms all the essential direct marketing strategies in the original edition, and adds new material addressing online, social and viral marketing media.  Strategies in the book are illustrated by updated case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.

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No B.S. Direct Marketing, Dan S. Kennedy

Sprache
Erscheinungsdatum
2024
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Sprache
Englisch
Autor*innen
Dan S. Kennedy
Erscheinungsdatum
2024
Einband
Paperback
Seitenzahl
244
ISBN10
1642011681
ISBN13
9781642011685
Reihe
Bewertung
4,05 von 5 Sternen
Beschreibung
The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for ANY business.  In this updated and revised edition of No B.S. Direct Marketing, Dan builds on and re-affirms all the essential direct marketing strategies in the original edition, and adds new material addressing online, social and viral marketing media.  Strategies in the book are illustrated by updated case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.